Jen Cheng (鄭瑾瑜) recently joined Google Fiber, Alphabet’s gigabit internet and television service provider as a PMM driving customer acquisitions. Prior to joining Google, she led customer acquisitions and marketing strategy for a wide variety of companies ranging from furniture flash sale site Joss & Main, to most recently Pebble Technology, the company that arguably launched the smartwatch industry.
Born in Taipei, Jen grew up on the other side of the world in Maine. The first 6 years of her career were spent in Finance at General Electric. A desire to have a greater influence on company performance drove her to get an MBA from The Wharton School of Business, majoring in Marketing and Entrepreneurship.
鄭瑾瑜目前任職於Google硬體新興技術部門帶領行銷團隊。身為一名對產品行銷充滿熱情的人,她有豐富的經歷洞察消費者心理與軟硬體、ID、UX之間的合作,並且針對合作對象建立、測試和推出創新產品。
Jen去年推出了Google第一副無線耳機Pixel Bud及Google第一部智慧相機Google Clips。在加入Google之前,她曾在許多公司負責用戶拓展與行銷策略,包括傢俱「快閃銷售」(Flash Sales )網Joss & Main,以及開啟智慧錶產業大門的科技公司Pebble Technology。
Jen擁有美國華頓學校MBA學位,專攻行銷與創家精神。經過六年於GE的財務部門的磨練後,找到對市場行銷的熱情。